I heard a strange beeping sound, so I got out of bed and looked out the window.
I saw a truck pulling up outside my house. It was a very large truck! And painted on the side was a big dollar sign with the word “Bloggers Bank” written on the side.
Slowly the truck was reversing up my driveway towards the house. Beep beep beep. That sound was the reverse warning beep. It had woken me up.
Suddenly I heard the brakes squeal, and the truck stopped.
The driver started to tip the back of the truck up and…some sacks of money started to fall out. Whoa…
Faster and faster the money started tumbling out, as the truck tipped more steeply!
My girlfriend was going to freak! These sacks were falling on her new flowers by the garage, and there were hundreds of them. So long roses!
They probably contained millions of dollars in total! It was a huge pile.
I was rich!!!
— Fast forward a few hours —
It took me hours to collect all the sacks and carry them inside where I knew they would be safe from my greedy neighbors.
Man, was it hard work. Money is heavy! They don’t show you that part in the movies.
But it was worth it. I was rich!
Did I say that already?
Then I woke up.
How much money are the people really making blogging?
I have asked a lot of bloggers who have been doing this for a while. They have significant traffic. They have lots of fans on social media. And you would expect that they make lots of money blogging.
Most of them don’t.
Well, that is not quite true. They just don’t make money doing the things you might expect.
Let’s take a look at what I am talking about…
What is “making money blogging” really about?
I guess part of the problem I had (and I think many newbie bloggers have) is:
the misunderstanding about making money blogging
There is a false belief that if you blog long enough, and hard enough, that someone will drive up to your house and dump a truckload of money on your lawn!
I know, I have that dream all the time too.
Back to reality.
What can you do to earn money blogging?
There are many ways to make money blogging.
Let’s take a look at a few you may (or may not) know already:
- Affiliate marketing
- Niche sites for products
- Selling your services
- Selling your digital products
- Flipping websites (no, websites are not pancakes!)
- many more
You have to choose which of these is going to work for you and focus on just a few of them at a time.
It’s similar to social media. Too many choices. Don’t do them all at once. Trust me, it does not work.
Let’s take a look at a few of the Pros
We can all dream about being successful at blogging and indeed, some of the most famous bloggers are an inspiration to us all.
I want to take a look at two of them in particular. Not because they are making a lot of money (they are) but because of how they approach the subject.
Pat Flynn - Smart Passive Income
Pat does have a truck load of money delivered to his house every month. Ok, he keeps it in the “blogging bank” vault. So no truck is involved. But you get the point.
In fact in November 2013 he earned $55,202.74. Yes, the same kinda money presidents and CEOs make in a month.
Can you achieve this too? Maybe. But Pat has been at it for a while. So you have a few years to catch up to him.
Why I want to look at him in particular is because he has diverse sources of income. And that my friend is the key.
Start with one or two sources of income.
Get them going.
Then find some others. Don’t stop.
Remember: The internet is a fickle beast, and you don’t want to get caught with all your “income eggs” in one basket.
A basket that suddenly explodes into one messy omelette!
Pat has some of the following sources of income:
- Speaking Gigs
- Online Courses
- Affiliate marketing (WordPress plugins, Hosting etc)
- iPhone App
- Amazon Affiliate
On top of this he has a huge range of content as well, which helps drive the traffic to his site and spread his expertise:
- Blog content
- Speaking gigs
In fact, one of his philosophies is -
You may not agree with this, but think about it this way: People who don’t like to read (there are a lot of them nowadays) watch videos or listen to things on their phone. This means YouTube, iTunes etc. Places you are probably not present.
Are you only blogging? Me (mostly) too. But we are missing out on an audience that doesn’t know a thing about you!
Let’s diversify in 2014. I am already making plans!
Darren Rowse – Pro Blogger
You all probably know Darren, as he is one of the most famous and successful bloggers around. And he is from my hometown too!
Pro Blogger (over 300,000 readers)
- Jobs Board
Digital Photography School (nearly 1.5 million subscribers)
- Affiliate Marketing (obviously earning commissions on camera gear is great)
- Books (lots and lots of his own school’s books)
Darren has tried a whole bunch of things (I read his book where he details a lot of his trials, efforts and failures) in order to get where he is. He also does not rely on just one source of income (or even one site). And it took him years before he could leave his job to blog full-time.
You might have heard this one before:
it won’t happen overnight, but it will happen
What about the little people?
You might have heard about “the little people”? The Irish often talk about them – they are the Leprechauns. Imaginary creatures, you will probably never see (I hope). You can tell your kids stories about them at bedtime!
But what I am talking about is YOU and I.
The bloggers just starting out, or perhaps not just starting out, struggling to make a go of it.
I could talk to you about people I don’t know, and make wild assumptions about how they are going. But instead I will tell you about myself.
So you are probably wondering how I make money blogging?
At the moment, I don’t really make that much.
But like you, I am trying.
- I do some affiliate marketing.
- I have tried Google Ads.
- My latest thing is to teach courses on Udemy, to try to pass on my experience and knowledge.
My latest course is called Learn to Use Twitter Like a Pro. In fact, I am offering Tim’s readers the course for 30% off.
In this course I am giving away all my Twitter knowledge. And I know a lot about Twitter. Ask Tim.
You can watch the first video in each section for free too. Go and take a look. (Sorry for the advertising. I love my course. It’s my baby and I love people to learn as much about Twitter as me.)
4. Last but not least. I am taking note of the pros and starting to sell my services – Web Design, Blog and Social Media Coaching.
I am even launching a stunning new website soon! Watch out for it.
So what can you do to make money?
I have finally realized that in order to make a real living blogging (in the short term), you have to sell your expertise.
Whatever that is, presumably you are blogging about it. You have to find a way to sell your skills and knowledge.
My course is part of that, and now I am also starting to do Web Design and Coaching.
I have been doing it for companies for 12 years. Now I want to go solo.
What are your dreams as a blogger? How do you make a living from it?